This guy seriously knows a strong brand and art direction. Even the colours work so well. Two colours I thought I hated but work so seamlessly in this project. The trend of folding paper was quite an underlying one, never massively took off and never got too big yet designers were aware of it as a trend. It works really well in this project, especially how it allows the videos to show all the sponsors logos in three waves, concealing the logos to reveal the next set and so on. Clever move.